Raise your hand if your makeup bag is bursting with products you haven’t used in months. You’re not alone. We all fall for the hype — the viral trends, the influencer hauls, the "must-have" drops. But when it comes to everyday beauty, less really is more.
Let’s go back to basics. Whether you’re heading to the office, brunch with friends or just want to feel fresh-faced and confident, here’s how to build a smart, effective, and affordable makeup routine:
ESSENTIALS TO KEEP
✔ Tinted Moisturiser or Lightweight Foundation
A light base evens out the skin tone without looking heavy. Look for formulas with SPF or added skincare benefits to save time (and money) in the morning.
✔ Multi-Use Cream Blush
One product, multiple uses. A cream blush that works for cheeks, lips and even eyelids is your best friend for 5-minute routines.
✔ Brow Gel or Pencil
Framing your face with a quick swipe of brow gel or a few strokes of pencil makes an instant difference. Don’t skip it.
✔ Lengthening or Volumising Mascara
Because nothing says “awake and put-together” like well-defined lashes. Waterproof options are great for long days.
✔ Neutral Lipstick or Gloss
A universally flattering lip product that can double as a touch of colour for cheeks or even a light stain for eyes in a pinch.
WHAT TO SKIP (UNLESS YOU’RE A MAKEUP ARTIST)
✖ Bulky Contour Palettes
You’ll use one or two shades max. Opt for a contour stick or a bronzer instead.
✖ Excessive Eyeshadow Palettes
Let’s be honest — how often do you use that neon green shade? Choose a compact quad or stick to everyday tones.
✖ Heavy Glitter Products
Beautiful but messy. Unless it’s for a party or shoot, you’ll thank yourself for skipping the fallout.
✖ Redundant Primers
A good moisturiser or sunscreen base often does the same job.
Final tip? Build your kit around your lifestyle, not the trends. And always shop with intention. Your skin (and your wallet) will thank you.
